Since opening in 2012, we have quickly solidified our place as a leader in the jewellery industry. Being a locally owned and operated business, Amour Jewellers is representative of a much needed shift in the world of jewellery. We are recognized for our wide selection of world renowned designer jewellery consisting of 30 brands, 15 of which are exclusive to us. Our clientele expands beyond Edmonton as we are able to provide unlimited access to the most popular brands in the industry. With each of our brands providing a unique perspective to the artistry of jewellery design, our clients rarely experience difficulty falling in love with a piece.

Our innovative approach to jewellery customization allows each individual to add personal touches to our designs. Our ability to alter the metal of our semi-mounts make our jewellery not only accessible at any price point, but also allows for the piece to accommodate for personal taste. In addition, our clients have complete control over the type, shape, size and quality of their centre stone. With a growing popularity for fancy shaped stones and gemstones, you want to know that you have the ability to alter our designs or centre stones to fulfill your expectations. In an industry where the possibilities can often feel limited or restricted, Amour Jewellers successfully transcends beyond the imaginable scope of options.

With access to over 8 billion dollars in diamonds, we are able to provide our customers with a multitude of options with varying certifications (including GIA, IGI, AGS, GemScan, Arctic Mark, CanadaMark and others), size, quality and price point. Furthermore, our partnerships with internationally recognized gemstone companies allow our clients to add a splash of colour to any design. Offering the largest selection and incredible quality for the best prices, the possibilities are endless.